Rebalancing Act: Trend Micro's Eva Chen on Industry's Issues
In an era of rapid digital transformation, the cybersecurity industry finds itself at a critical crossroads.
Organisations worldwide rush to embrace cloud technologies and AI, they inadvertently create a perfect storm of expanded attack surfaces and diminished visibility.
Amidst this tumultuous landscape, one voice stands out, calling for a fundamental shift in how we approach cybersecurity. Eva Chen.
A clarion call from the top
Eva Chen, CEO and Co-Founder of Trend Micro wants to convey to the GovWare Conference and Exhibition 2024 in Singapore a powerful message: the cybersecurity industry needs a rebalance.
As the longest-serving executive in the industry, Eva’s perspective carries significant weight.
"We're at a pivotal moment where cybersecurity must evolve beyond just defending against threats. As organisations race to embrace AI and other transformative technologies, they face a dual challenge—protecting against increasingly sophisticated attacks while enabling innovation and growth."
Eva's urgency is not unfounded. Trend Micro's latest Cyber Risk Report paints a concerning picture, particularly for Southeast Asia. The region emerged with the second-highest average risk globally, boasting a risk rating of 43.2. Telecommunications, agriculture, and education sectors in the area were found to be particularly vulnerable.
The need for a new approach
Eva’s call for a rebalance is rooted in the changing nature of cyber risks.
"The future of our industry hinges on our ability to balance these priorities," Eva explains. "Organisations must proactively manage their cyber risks, starting with building comprehensive visibility and understanding of their attack surfaces."
This emphasis on visibility and understanding is crucial, especially in light of recent findings.
A 2024 Hybrid Cloud Security Survey by Gigamon, a deep observability company, reveals a year-on-year increase of 20% in undetected breaches, with cloud environments emerging as a primary culprit. As organisations disperse their data across on-premises, public cloud, and private cloud platforms, maintaining comprehensive visibility and control becomes increasingly challenging.
Eva's proposed rebalance addresses this issue head-on. She advocates for a shift towards a more risk-based approach to cybersecurity, which she believes is critical in realigning security goals with business objectives.
This approach, according to Eva, will improve organisations' cybersecurity posture while supporting innovation and business continuity.
Key elements of the rebalance
During her keynote at the GovWare Conference, Chen is expected to delve into several key aspects of this proposed rebalance:
- 1. Proactive and Reactive Strategies: Eva emphasises the importance of developing a blend of proactive and reactive strategies. This approach aims to help security teams anticipate and predict risk and threat activity with accuracy across the expanding attack surface.
- 2. Integrating Security and Business Continuity: Moving forward, Eva believes that integrating security operations and detection excellence with business continuity planning will be table stakes for organisations.
- 3. AI-Driven Security Strategies: As businesses break down data silos and accelerate AI-driven operations, Eva argues that a new layer of sophisticated security strategies is necessary to protect this evolving landscape.
The path forward
Eva’s vision for a rebalanced cybersecurity approach offers respite in an increasingly complex digital landscape.
By focusing on comprehensive visibility, risk-based strategies, and the integration of security with business objectives, organisations can better position themselves to face the challenges of the AI era.
"This will ensure organisations can innovate confidently while maintaining their resilience in this rapidly evolving digital landscape."
Her call for a rebalance is not just about improving security measures; it's about enabling businesses to thrive in an age of digital transformation. The time for a cybersecurity rebalance is now, and those who heed this call will be best equipped to face the challenges of tomorrow.
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